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03 · FOR MEDICAL PRACTICES

A Front-of-House That Never Touches Your Clinical Record

Your reception is overrun, and the aesthetic enquiries are the ones that slip. They arrive after hours, or while the team is buried in clinical patients, and they go to voicemail and never call back. ResoClinx answers the overflow and the after-hours calls, separates clinical from aesthetic, and books the right consult. It does all of this in front of your EMR. It never reads it, never writes to it. Bookings come straight back to your team.

92%
Of enquiries answered in under 60 seconds
3x
Average lift in monthly bookings within 90 days
24/7
AI coverage across web, voice and WhatsApp
60+
Aesthetic clinics systemised across five countries
Workflow · Clinic operating system
Front-of-house · live this vertical
● LIVE
12-week onboarding cadence
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Onboard · wk 1 Today · live Review · wk 12
Recall queued · Fri 10:00 am
SMS reminder sent 24h prior
Answered
92%
Lift
3x
Lapse
<48h
WHAT CHANGES

Pain points in. Outcomes out.

PAIN POINTS WE HEAR
  • Your reception team is overrun, and you cannot hire fast enough to fix it.
  • Aesthetic enquiries get missed every time reception is buried in clinical patients.
  • You have one EMR for clinical records and three separate inboxes for enquiries.
  • You cannot tell which marketing channel brings in your highest-value patients.
  • After-hours calls go to voicemail, and 60% of those callers never ring back.
WHAT CHANGES WITH RESOCLINX
  • An AI receptionist that handles the overflow and the after-hours aesthetic enquiries for you.
  • Automated reminders on every ResoClinx-booked consultation to cut your no-shows.
  • Every enquiry channel pulled into one inbox before it reaches your team.
  • Attribution that runs from first touch through to the booked consultation.
  • Reactivation campaigns for the past patients you upload, run entirely separately from your EMR.
HOW IT WORKS

One AI receptionist. Four very different patient journeys.

Each one has its own scripts, qualifying questions and follow-up cadence. You go live in 7 days, and we keep tuning them across the first 12 weeks while the system already runs.

Cover the overflow and the after-hours call

Reception is overrun and after-hours calls drop into voicemail. The AI receptionist takes the enquiry, screens clinical from aesthetic intent, and routes the caller to the right team.

  • Voice agent live across UK landline and mobile numbers
  • Strict clinical-versus-aesthetic conversation routing
  • Bookings written back to your existing calendar

Keep clinical and aesthetic cleanly apart

A practice with an aesthetic arm carries two patient journeys, sometimes inside one phone call. The system separates them cleanly, never gives clinical advice, and books the right consult.

  • Aesthetic enquiries flow into booking and nurture
  • Clinical questions flagged to a clinician for human review
  • Per-practice treatment vocabulary tuning during onboarding

Bring patients back for review

We reactivate the lapsed patients across your wider base. The system tracks the interval, sends the recall on the channel they read, and books the review when the patient is ready.

  • Annual health check and review-window recalls
  • Per-treatment reactivation cadence (6 and 12 month)
  • Review request triggered post-visit, never blanket

Prove what the aesthetic arm earns

Every pound spent marketing the aesthetic arm traced to a booked treatment, so you can see what it really returns. On Engine Room, your ads run inside the same system across Google, Meta and Instagram.

  • Lead source tagged at first touch, not at booking
  • Channel-level ROI in your monthly report
  • Creative refresh quarterly, included in plan
SAMPLE CALL

How a real medical-practice callback sounds.

LIVE CALL · 01:36
Inbound · Skin consult
Wednesday 09:21 · Callback
Enquiry routed · Aesthetic arm
Clinical-versus-aesthetic check passed
Slot offered · 2 options
Reminder cadence queued · 24h SMS
CALLER
Hi, I called earlier about a skin consultation. I wasn't sure if I needed to see the GP or the aesthetic side, the website mentioned both.
AI RECEPTIONIST
Thanks for calling back. We can sort that on this call. Two quick questions before I book anything. Is this a concern about a mole, rash or skin lesion you'd like a clinician to look at, or are you looking at a cosmetic skin treatment like a peel or skin booster?
CALLER
It's more of a cosmetic thing, dullness and texture really.
AI RECEPTIONIST
Understood, that routes to our aesthetic team. They run a 20-minute skin consultation. Three quick screening questions before I book a slot. Any pregnancy or breastfeeding, allergies to topical anaesthetics, or recent skin treatments in the last six weeks?
CALLER
None of those.
AI RECEPTIONIST
Perfect. I have Wednesday at 10am or Friday at 4pm. Which works for you? I'll send the confirmation by SMS and a 24-hour reminder before the appointment.
COMPLIANCE

In front of your EMR. Never inside.

CQC and GMC awareness
Your scripts and qualifying questions are configured around CQC standards for registered providers and GMC guidance on patient communication.
GDPR and ICO registered
We are UK-based and ICO registered as a data processor. Subject access requests are supported, and retention rules are yours to configure.
Clinical advice is never automated
The AI never diagnoses, never prescribes, never recommends a clinical decision. Anything that crosses the line is flagged to a clinician for human review.
EMR untouched, marketing separate
ResoClinx sits in front of your EMR. Booked patients hand off via integration or shared calendar. Marketing opt-ins are gated separately from medical communications, by patient choice.
CUSTOMER STORY

What a configured medical practice looks like in the wild.

SITUATION

4-clinician dermatology practice in the Midlands. Busy clinical schedule alongside an aesthetic arm. After-hours calls landing in voicemail with low callback rates.

The existing EMR stayed in place and was never touched. Before ResoClinx, enquiries scattered across email, phone and a website form before they reached anyone.

WHAT RESOCLINX RAN
  • The AI receptionist answered overflow and after-hours calls, routing clinical and aesthetic enquiries strictly apart.
  • Every aesthetic enquiry was pulled into a single inbox.
  • Automated reminders ran on every ResoClinx-booked consultation.
  • A reactivation campaign ran against an uploaded list of aesthetic patients dormant 12+ months.
RESULT

Inside 90 days: fewer missed enquiries, lower no-show rates on ResoClinx-booked aesthetic consults, and a clear view of which channels drive aesthetic bookings.

CONFIGURATION
  • Strict clinical-vs-aesthetic routing (AI never gives clinical advice)
  • GDPR + HIPAA-aligned compliance
  • Per-practice treatment vocabulary tuning

Anonymised. Configuration details preserved as deployed.

SOLUTIONS FOR THIS VERTICAL

Same operating system. Tuned for you.

Every ResoClinx solution is configured for this vertical during onboarding. The treatment vocabulary, qualifying questions, and follow-up cadence change. The system stays the same.

MEDICAL PRACTICE FAQ

Practice owners ask us this a lot.

Does ResoClinx connect to or interfere with our EMR?

No. ResoClinx does not connect to your EMR at all. We sit in front of your systems as a lead-capture and front-office layer. Patient records, clinical notes and appointment schedules all stay exactly where they are. We hand the booking back to your team in seconds, with the full enquiry context, for them to schedule in the EMR themselves.

Will ResoClinx know our patients' clinical history or upcoming appointments?

No. That data lives in your EMR, not in ours. We do not read your clinical records, and we do not write to them. Our job is the first enquiry, the nurture before it books, and reactivation campaigns for the past patients you choose to upload.

Is ResoClinx safe for a medical setting where clinical advice is regulated?

Yes, and this is built in, not bolted on. The AI is configured to never give clinical advice, never diagnose, and to flag any clinical question for a human to review. It captures, qualifies, and books a consultation callback. Nothing more.

Can you handle both medical and aesthetic enquiries on the same line?

Yes. The AI routes by enquiry type. Aesthetic enquiries flow into the consultation booking workflow, and clinical enquiries go straight to the right human team. The caller never has to work out which is which.

Do you support BAAs for HIPAA-covered US practices?

Yes, on request. We will walk through it with you on the discovery call.

Will ResoClinx replace any part of our existing systems?

No. ResoClinx is a layer that sits in front of your EMR, your booking software and your clinical workflow. None of them are replaced or modified. Bookings come back to your team to schedule in the systems you already run.

READY WHEN YOU ARE

Reception shouldn't be a bottleneck.
It should be a system.

Start with a free website audit. We'll show you how patients and AI search read your practice today, and exactly where aesthetic enquiries leak before they reach your team.